Brandy Melville brings exclusivity to the brand

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Brandy Melville brings exclusivity to the brand

Shirt tag at Brandy Melville

Shirt tag at Brandy Melville

Alette Bernier

Shirt tag at Brandy Melville

Alette Bernier

Alette Bernier

Shirt tag at Brandy Melville

Alette Bernier, Staff Writter

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Brandy Melville, a hip clothing store, has become increasingly popular. Brandy Melville is a women’s clothing store which caters to teens and young adults.

Having only one size, there have been some disagreements being that Brandy is not size-inclusive, and only features one size in stores and online. These sizes are labeled as ‘One size fits most’, however they often do not fit people larger than a small. Their sizing typically does not fit the average women’s waist size, with the average waist being a 35 in., and their definition of an average woman with a size 24 in waist. “ONE SIZE FITS ALLnarrows the number of consumers possible to purchase their clothes.

Brandy Melville has a very trendy style with form-fitting clothes like crop tops and short skirts. Their clothes cater to a smaller waist and chest size. The models for each of their products are very similar in skin tone and body shape. In specific, models usually white, tall, and slim. Trying on the clothes myself, they did not fit me properly. In the store, the vibe was modern. In addition, Brandy had many racks filled with graphic T-shirts and jewelry displays. There was a wide range and variety of options for all the clothes.

The customer service was also not the best. They did not greet me when we walked in, and they did not ask if I needed assistance. In other stores I have visited, employees have been helpful and greeted me when I walked in.

However, Brandy’s clothes are good quality their shirts are soft and stretchy, making the clothing comfortable and good quality. With unique styles and designed shirts, there is something for everyone. After looking through Brandy’s denim I noticed their denim is of nice caliber too. The clothing is also a comfortable and affordable price range compared to the clothing sold at Brandy is cheaper than stores like Urban Outfitters and PacSun.

You can purchase their items on their website or in-store at a PacSun or Brandy. Although, ordering online with only one size option might lead to clothes not fitting in the way that you originally intended it to be.

Brandy features several options for a variety of diverse people regardless of sizing created limitations on who could buy the clothing. With a wider variety of sizes, Brandy could sell to more people.